Nascenta

Nascenta is a UK-based technology company dedicated to solving societal challenges through thoughtful, human-centred digital systems. We work with local authorities, voluntary organisations, and community groups to build tools that make support easier to access, easier to deliver, and easier to trust.

Our mission is simple: use technology to make communities stronger, safer, and more connected.

Via – Community & Good Neighbours Platform

Nascenta is the creator of Via, a digital platform that powers community transport schemes, Good Neighbours groups, and volunteer-led support networks across the UK.

Via supports hundreds of thousands of patient transport journeys every year, helping residents reach medical appointments, social activities, essential services, and wellbeing support. It is relied upon by community groups, charities, and local schemes throughout the UK who need dependable, intuitive tools to coordinate volunteers and deliver safe, timely assistance.

Via provides coordinators with simple tools for managing referrals, volunteers, journeys, wellbeing checks, and local support — all designed around the realities of community work. It strengthens the human relationships at the heart of local support while ensuring clarity, consistency, and accountability.

Via is distributed in partnership with CommunitySparx CIC, a social enterprise dedicated to empowering local volunteer ecosystems and expanding access to community-led services.

Learn more at communityscheme.org.

Innovation for Rural Communities

In 2018, Nascenta participated in an SBIR innovation grant in County Clare, Ireland, tackling rural isolation and transport barriers for vulnerable residents. Our work explored how digital triage, community coordination, and local volunteer networks could reduce loneliness, improve access to essential services, and strengthen rural resilience.

This experience shaped our understanding of how technology can support complex, multi-agency systems — especially where human connection matters most.

Human-Centred Technology

We believe technology should amplify human care, not replace it. Our systems are designed to be intuitive, accessible, and supportive of the people delivering frontline help.

Community Impact

Every product we build is shaped around real community needs — from fuel poverty and transport barriers to social isolation and wellbeing.

Responsible Innovation

We use AI and automation carefully and ethically, ensuring they enhance safety, consistency, and access without compromising human judgement.

Local Partnership

We work closely with councils, VCSE organisations, and community groups to ensure our tools fit local ecosystems, not the other way around.

• Proven delivery of community-scale digital systems
• Hundreds of thousands of patient transport journeys supported annually
• Used by community groups and schemes throughout the UK
• Deep experience in multi-agency coordination and triage
• Strong engineering capability with a public-sector mindset
• Accessible, secure, WCAG-compliant design
• A track record of innovation in rural and vulnerable communities
• Technology that respects human relationships and local context

We are committed to building technology that:

• Improves access to support
• Reduces fragmentation between services
• Strengthens local delivery ecosystems
• Supports vulnerable residents with dignity and clarity
• Creates long-term, sustainable community impact

Nascenta exists to help communities thrive — through tools that are simple, trusted, and built for real life.

Mia Roulson – Director

Mia is a Chartered Engineer with a portfolio of ten UK and international patents. She brings extensive experience in product development and project management across high‑integrity, high‑technology systems, including analogue and digital electronic hardware and software.

Her background includes six years as a Technology Consultant at PA Consulting’s Cambridge Laboratory and a period as General Manager of the East Anglian Passenger Transport Information Service (EAPTIS). After retiring from a senior role in UK Government information security in 2014, Mia co‑founded CommunitySparx CIC and remains deeply involved in community initiatives across the region.

Robert Cassey – Technical Lead

As Technical Lead at Nascenta, Robert coordinates the development of the Via suite of applications and drives the adoption of state‑of‑the‑art technology to strengthen community engagement.

Robert has extensive experience in startups and commercial ventures. As VP of Engineering at Techspert, a fast‑growing Cambridge technology company, he led teams building cutting‑edge AI‑enabled systems. He brings hands‑on engineering leadership, deep technical expertise, and a passion for applying modern technology to real‑world social challenges.

Louise Ballard‑Richards – Head of Customer Success

Louise is an experienced Customer Success and Operations leader who specialises in helping organisations scale through exceptional customer experience, operational clarity, and retention‑focused strategy. She has led global Customer Success and Support teams in high‑growth environments, most recently as Director of Customer Success & Support at Techspert, a VC‑backed health‑tech company.

Her achievements include building customer success functions from the ground up, launching AI‑enabled operational improvements, reducing support response times from days to hours, and delivering consistently strong retention and renewal outcomes. Louise has also supported startups and scale‑ups as a fractional consultant, focusing on customer journey design, growth strategies, operating models, and process optimisation.

She brings a customer‑centric mindset, a data‑driven approach, and a track record of helping organisations build the foundations needed to scale effectively.